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Strategy
Business-aligned planning
Services
Our agency is working with ambitious brands to realise the full potential of paid ads inside AI tools like ChatGPT
We map the real questions your customers are asking ChatGPT and build the campaign around those moments, not a list of keywords. This means as well that we set up your ChatGPT ads Manager account, campaigns and conversion tracking correctly from day one, so every result is measurable. This is critical when you are testing new platforms for the first time.
You have to think about how to message and position your company in a new way.
The limitations on ChatGPT ads are much tighter than some of the other established paid ad platforms. We work with you to take your existing ads and sales copy and adapt it in such a way that it can have maximum impact in the limited real estate on the ad platforms.
The audience and the targeting is much more of a black box then the established ad platforms and so that means that we have to really make sure that the messaging and alignment is as close to your ICPs as possible.
ChatGPT Ads can be connected with Google Analytics 4 and Google Tag Manager to help measure agreed website actions and understand how advertising activity relates to on-site behaviour. This can provide a clearer view of campaign performance while keeping the focus on aggregated, privacy-conscious reporting rather than identifying individual visitors.
The final tracking setup is tailored to the website, campaign goals and the conversion actions that matter most to the business.
Examples of measurable actions can include:
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Business-aligned planning
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Stronger campaign journeys
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Clarity and accountability
Ready to Try ChatGPT ads?
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30 minutes. No pitch deck. No obligation. Tell us what you're dealing with and we'll tell you, honestly, whether we can help.
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